G-Shock x In4mation Launch Event Recap
Posted by Greg Weinstein | Filed under Uncategorized
Casio G-Shock and In4mation have joined forces for a fourth collaboration watch. After three highly sought after collectibles, G-Shock and the Hawaiian-based boardsport brand have fused the latest G-Shock toughness and technology with the In4mation alternative design concept in the GLX6900X-2. To celebrate the launch of their most recent collaboration, G-Shock and In4mation took over the posh garden at the Soho Grand last night. Attendees such as Dee & Ricky, Tristan Wild, Randy Tambio, Malik so Chic, Ramses Barden, Tamba Hali, the G-Shock and In4mation crew all came out to celebrate the launch of the latest collaboration.
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Irreverently clad in sleek gray with yellow and red accents, the GLX6900X-2 remains rooted in In4mation’s surf heritage. Harmonizing with the surfer lifestyle, the G-Shock In4mation chronograph features 200M water resistance, low temperature resistance, tide graph and moon data graph for the ultimate in tracking high and low tides. Even the EL Backlight reflects In4mation’s legacy with a red shaka sign, the definitive symbol of aloha and Hawaiian culture.
This sleek limited edition digital watch features the In4mation logo on the band and custom engraved on the case back. Complete with the high gloss finish, the G-Shock x In4mation watch also features Full Auto EL Backlight with afterglow, Flash Alert, Flashes with buzzer, 48-City World Time, 4 Multi-Function Alarms and 1 Snooze, Countdown Timer, 1/100th Sec Stopwatch and 12/24Hr. Formats. Available for $110 at Bloomingdales, Nordstrom, Macys, Fashion boutiques and online.
