T-Shirts by Long

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The long and the short of it…Long was formed in London, 2008 by young designers Gareth Emmett and Rhys Dawney. The idea behind the brand was simple – super length t-shirts but with a skinny fit. Bored with over complicated prints the pair decided to take things back to basics in terms of design. Bold and simple shapes were used as the Long signature statement and screen-printing by hand ensured each T-shirt was unique.

With more collections on the way, 2009 looks set to be an exciting year for ‘Long’ although the creators behind the brand assure us that it’s just the beginning. The line is now available at Oki-Ni.

Have a look at the rest of the line on the flipside.

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